About me examples for writers
An About me page is read by someone judging a person rather than a company, which is why it is first person even when the business is not.
Ten of them follow, written for writers rather than filled in from a template. Your customer is an editor or a marketing lead deciding in a minute whether you can write, and what they are weighing up before they get in touch is commissioning someone who misses the brief, or the deadline, or both.
Plain and short
I am [first name], a writer in [your town]. I write features and essays, ghostwriting and copywriting. Send the brief and the deadline and I will say yes or no within a day.
Use this as the default on a personal site or portfolio.
What I am known for
I am a writer, and the part of the work I care most about is hitting the brief and the deadline without being chased. I am published, and my clients are mostly an editor or a marketing lead deciding in a minute whether you can write.
Use this when one specific standard is the reason people come to you.
How I got here
I came to this work from [where you came from]. [Number] years later the thing that still holds my attention is hitting the brief and the deadline without being chased. I am published.
Use this if the route in is genuinely interesting. Skip it if it is not.
What I am working on now
Right now I am mostly doing features and essays, for an editor or a marketing lead deciding in a minute whether you can write. I am published. If you want to talk about ghostwriting, send the brief and the deadline and I will say yes or no within a day.
Use this on a site you update. It dates fast, which is the point.
One human detail
I am [first name] — a writer in [your town], published. [One true, small detail: a sport, a rescue dog, the town you grew up in]. Mostly I do features and essays and ghostwriting.
Use this where people hire the person. One detail, not a life story.
Names the reader
If you are an editor or a marketing lead deciding in a minute whether you can write, you are in the right place. I am [first name], a writer, and what I do about commissioning someone who misses the brief, or the deadline, or both is the reason most people stay on this page.
Use this when the right visitor should recognise themselves immediately.
Credentials, stated once
I am published. Published clips you can read, with the outlet and the date, rather than a list of logos. Beyond the paperwork: I work on features and essays, ghostwriting and copywriting, and you send a brief and a deadline and get a yes or no within a day.
Use this where the licence matters and you do not want to lead with it twice.
The specialist
I do one thing: features and essays. I could do the rest of the list, and for years I did. I am published. If that is what you need, send the brief and the deadline and I will say yes or no within a day.
Use this if you have deliberately narrowed. It reads as confidence.
Under forty words
Writer in [your town], published. Features and essays and ghostwriting. See the clips.
Use this where the form gives you a box and no more.
The quiet one
I am [first name]. I have been a writer for [number] years, working for an editor or a marketing lead deciding in a minute whether you can write. I am published. If it would help to talk, send the brief and the deadline and I will say yes or no within a day — there is no obligation in it.
Use this in a field where selling yourself hard would be a mark against you.
Writing for writers: what actually matters
What should a writer’s website say that a generic one does not?
Three things, in this order. That you are published. That you understand the thing people are actually worried about, which for writers is commissioning someone who misses the brief, or the deadline, or both. And what happens next: send the brief and the deadline and I will say yes or no within a day. Everything else on the page is decoration by comparison.
What does an editor or a marketing lead deciding in a minute whether you can write check first?
The credential, then the proof. For writers it sounds like this. I link clips rather than list clients. I say what I am good at and what I am not. I quote rates ranges rather than "it depends". Put at least one of those above the fold rather than on a separate page nobody opens.
What is the most common mistake on a writer’s website?
Writing about the business instead of the customer. "We have been established since 1998" answers a question nobody asked. "Send the brief and the deadline and I will say yes or no within a day" answers the one they are actually holding. If you only fix one thing, fix that.
How long should the copy be?
Shorter than you think, except where trust is being built. An About page of 120 well-chosen words beats 500 vague ones. The exception is anything explaining commissioning someone who misses the brief, or the deadline, or both — there, specifics earn their length.
Everything else for writers
About me for other trades
- Plumber
- Electrician
- HVAC Technician
- Roofer
- Carpenter
- Painter
- Landscaper
- Handyman
- Therapist
- Chiropractor
- Massage Therapist
- Personal Trainer