Services page examples for graphic designers

## What I do I am a graphic designer working across [your area]. **Brand identity and logos** — [one line on what this involves for you] **Packaging** — [one line on what this involves for you] **Print and marketing collateral** — [one line on what this involves for you] **Web and social assets** — [one line on what this involves for you] **Brand guidelines** — [one line on what this involves for you] Not sure which you need? I start with a short brief session, then concepts — no mood boards billed as work.

Use this as the default. It is clear and it ranks.

## What I can help with **[The problem, in their words]** → Brand identity and logos **[The problem, in their words]** → Packaging **[The problem, in their words]** → Print and marketing collateral **[The problem, in their words]** → Web and social assets **[The problem, in their words]** → Brand guidelines If what is wrong is not on this list, ask anyway. I will tell you honestly whether it is mys to fix.

Use this when people describe a symptom, not a service name.

## Services and prices **Brand identity and logos** — from [$X] **Packaging** — from [$X] **Print and marketing collateral** — from [$X] **Web and social assets** — from [$X] Prices are starting points, confirmed in writing before any work begins. You own the artwork and the source files.

Use this if you will publish prices. It filters out the wrong enquiries before they reach you.

## Brand identity and logos This is most of what I do, and it is what I am best at. Handing over files the client can still use in five years is the difference between doing it and doing it properly. **I also do:** packaging, print and marketing collateral, web and social assets and brand guidelines. I start with a short brief session, then concepts — no mood boards billed as work.

Use this when most of your revenue comes from one service.

## What is included Every project includes: - You own the artwork and the source files - I state the number of revisions up front - I deliver brand guidelines so it stays consistent - [one more thing you always include] **Services:** brand identity and logos, packaging, print and marketing collateral, web and social assets and brand guidelines. If something is not included, I say so in the quote rather than on the invoice.

Use this where customers have been stung by things that turned out to be extra.

## Who I work with **[Customer type one]** — brand identity and logos and packaging. **[Customer type two]** — print and marketing collateral, web and social assets and brand guidelines. I am independent. I start with a short brief session, then concepts — no mood boards billed as work.

Use this if you serve two clearly different groups.

## How it works **1. Get in touch.** I start with a short brief session, then concepts — no mood boards billed as work. **2. I agree it in writing.** Scope and price, before anything starts. **3. I do the work.** Brand identity and logos, packaging and print and marketing collateral — whatever the project needs. **4. I finish.** I deliver brand guidelines so it stays consistent.

Use this when the how matters as much as the what.

**Brand identity and logos** · **Packaging** · **Print and marketing collateral** Independent. You own the artwork and the source files. Start a project.

For a homepage strip — Use this where services sit as three cards on the homepage, not a page of their own.

## What I do — and what I do not **I do:** brand identity and logos, packaging, print and marketing collateral, web and social assets and brand guidelines. **I do not:** [the things you turn down — be specific]. If that is what you need, [name someone who does it well] is who I would call. Saying so up front saves us both a phone call.

Use this to stop wasting time on enquiries you will only turn down.

## Emergency [Response time], [hours]. Brand identity and logos and anything that cannot wait until Monday. ## Planned work packaging, print and marketing collateral, web and social assets and brand guidelines. Booked in, quoted in writing, done on the date I agreed. I am independent for both.

Use this when urgent work and planned work are genuinely different offers.